chattel’s blog (“i’m her lateral thinking, & ghostwriter”)

November 12, 2007

Filing Cabinet. her students’ notes Aug. 31-Oct. 7, 2007

Filed under: Uncategorized — chattel @ 7:25 am

 

Jose “Pinggot” Zulueta. The Media Activist 1992. Published with express permission from the artist (thanks much!). Asinta images. Right-clicked from www.asinta.netfirms.com             

 

 

By Student #15

 

quote “The article “Burma Junta Ignores UN; Activists Arrested Nightly” in the October 5, 2007 issue of the Philippine Daily Inquirer is laudable in several ways. First, it referred to the country in both is popular and historical names (Burma and Myanmar) and the same for the city in question (Rangoon as Yangon). The attention given to such details emphasizes the rather colorful history of Burma (Myanmar) and its condition under the military rule, as well as the changes that took place over the years. The current state of affairs was also historicized by relaying the significant events in 1962, 1988 and the elections of 1990, hence dismissing any form of trivialization of the events that took place and are taking place in Rangoon. The gravity, historical among others, of the situation is given proper recognition as a connection to its nation’s state.

quote ” Aside from providing readers with a clear background on the Burmese State, the report also emphasized different points of view from various nations and individuals affected by the country’s current condition. Among these sources are the US Head of Mission Shari Villarosa, residents of Rangoon, and representatives from organizations such as Crisis Action and the European Union.

quote “If there is a point to be criticized about the article, perhaps it is that the story was the product of merging several stories from newswires such as AFP, AP, and Reuters.” closed-quote.Oct 7, 3:23 PM — [

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      By Student #15 |

     quote "In the September 25, 2007 issue of the Philippine Daily Inquirer, the article entitled “Cris Mendez’s Ma Gets Offer to Settle Case” by Jeannette I. Andrada, the mother of suspected hazing victim Cris Anthony Mendez was reportedly offered a sum of money in exchange for the family not filing a case in court. According to the report, the sources cited requested anonymity; however, they are very close to the Mendez family. Apparently the measure of credibility of the source was their proximity to the family of Mendez, however, because actual relations were not clearly stated, this credibility could still be questionable.
The statements of the mother were also translated into English from Filipino. Given that there are no direct translations of some Filipino words to English, it could be questioned why the exact words were not placed instead. Perhaps direct quotes would have done better.

     quote "The story was not followed up (at least regarding the issue of an out-of-court settlement) by the newspaper. A later report from the Philippine Collegian where Mendez’s aunt Ely Andaya confirmed that an unidentified man had indeed offered the family an out of court settlement to discourage them from going to court." closed-quote.Oct 7, 3:11 PM — [

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      By Student #15 |

     quote "On September 21, 2007, the Student Alliance for the Advancement of the Democratic Rights in UP (STAND-UP) organized an event to commemorate the 35th anniversary of the declaration of Martial Law. The event was attended by several student organizations, fraternities and sororities, who spread leaflets, flags and placards on the floor of the Palma Hall lobby in UP Diliman. Moments after the program began several reporters from different media organizations arrived. Some, if not most of the photographers began rearranging the placards that the student organizations had arranged, and began taking photos at the angle they desired.

     quote "The program was moved to the front steps of the said building, and the reporters not only followed but began rearranging the attendees as well, making them sit and stand where they (the reporters) saw fit. Some even rubbed their chins as if in contemplation of a stage performance. The program included several performances from theater groups. Even as the performances began, the photographers continued to take photos of the protesters and spectators. After the first performance, the photographers asked one of the performers to pose and freeze in the final position the group had executed. After this performance, the first of many, most of them departed.
What is quite disconcerting about this event is the apparent manipulation of the scenes they are supposed to photograph. It is not their business to create photogenic scenes out of the symbolic practices of these groups, or of any other group for that matter, or create scenes that would look controversial or pleasing. It is supposed to be a media practitioner’s role to be an observer and not a director. Finally, these events should be covered completely and not in parts. The various groups present had different angles covered and different ways of expression and commemoration of that historic event. When not covered as completely as possible, some vital aspects may be missed." closed-quote.
Oct 7, 3:06 PM —

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      By Alex Monton |

       quote "Most of the Filipinos have made watching soap operas a part of their lifestyle. Be it fantaserye, hard drama, adventure or what not, Filipinos really patronize these kinds of shows. This phenomenon can be attributed to several factors, but what I will emphasize in this comment is the placement of these types of programs in the programming schedule of the channels (i.e. ABSCBN and GMA7). Since soap operas are placed in the primetime slot, this means that these shows are accessible to a lot of people — people from all walks of life and people across age groups. I admit that I am one of those people who are able to watch soap operas often, and one thing I noticed among the soap operas that are being aired today is the proliferation of saying vulgar words or “pagmumura.” In one episode that I watched, the furious contravida shouted a bad word because the protagonist was able to escape from her. In another instance, two two characters were casually conversing when the other one suddenly blurts out this bad word to express his anger. Of course there may be other similar instances, but the bottom line of all these is that including vulgar words in shows, especially in primetime shows, is a violation of the code of ethics. Why is that? According to the General Program Standards of the KBP Code of Ethics, “programs shall not use dialogus, actions, and other similar manifestations which are obscene, blasphemous, profane, deregatory or vulgar.” So in effcet, these vulgar words must not be included in the scripts to begin with. Given this,I think the writers, directors, producers and whoever else is involved in the production of soap operas should start considering the inclusion of vulgar words in their script. They must be aware that their shows are really accessible to everyone, even children. As it is also said in the code of ethics, “In the production and airing of programs, it shall always be considered that children are a part of the audience.” closed-quote. Oct 5, 1:38 AM — [

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      By Kmart (Student#11) | [J192 MWX]
[Post unedited by blog administrator]
Post on ‘Good Practices’:

     quote “The article “Animal Day Debate: Should Manila Zoo be shut down” published in the Philippine Daily Inquirer October 4, 2007 issue presented different views on the current Manila Zoo issue. The views, though not exactly opposing, presented different takes/solutions on the animals’ welfare–present and future situation.The article contained statements from the People for the Ethical Treatment of Animals, Animal Welfare Coalition, Philippine Animal Welfare Society and Protected Areas and Wildlife Bureau. It also contained a statement from the chief of the Manila Zoo Zoological Division to clear the definition of a certain animal condition.” closed-quote. Oct 5, 1:16 AM — [ XXXXXX

     By Sheena Serrano student #18 | Fourth Blog Entry
By: Sheena Serrano student # 18 - Comm 192/MWX
(Unedited by Blog Administrator)

     quote "Mr. Alvin Murcia, one of the writers of People’s Journal wrote a story today, October 3, 2007, regarding the killing of two business executive’s from an IT company in Makati by a lawyer. The incident happened in Pasig City yesterday at around 2:30 pm. It was a typical police story except that the writer published the address of the suspect. First of all, it’s still not proven whether that person is guilty and yet with the way the article was done it made it seem like he was already sentenced. Second, it’s wrong to publish the address of the suspect or of the victim. Hate crimes might start and people who are innocent yet close to the suspect might be hurt because a certain reporter deemed it necessary to publish the address of the suspect. It would greatly affect the family of the suspect because they will be ostracized from society. Their neighbors and friends might treat them differently by virtue of being related to a suspected murderer." closed-quote. Oct 3, 7:47 PM — [

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       By Student #7 | J 192 (final blog entry)

      quote "There was a report in tonight’s Saksi on a survey done by the UP College of Social Work and Community Development. This is about the growing number of sexual harassment (on women) cases in public vehicles. They found out that 43.1% of the respondents actually experienced sexual harassment. It was also reported that the drivers, “kunduktors,” and the passengers themselves are the ones who commit these harassments. However, the sponsor of the survey was not disclosed. It was just mentioned in the report that the woman (who I presumed to be the head of this research) experienced sexual harassment in a public vehicle. Even the sample size and sample design were not given. They did not specify how they came up with the respondents. Questions like, “What is the description of their population?”; “Is this only for Metro Manila?”; “How did they conduct the survey?”; “What kind of public vehicles are included in their findings?” among many others, emerged. In this case, the audience could not really gauge how reliable this survey is." closed-quote. Oct 3, 1:10 AM — [

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       By student no. 4 J192 |

     quote "Last September 30 (Saturday), Pilipino Star Ngayon published an article entitled, “Basura sa Senado, irerecylce.” The article talked about the organization of recycling programs for the Senate and its officials. Such include garbage segregation and use of back pages of non-private documents. However, it is quite noticeable that all information and quotations came from only a single person, Senate President Manny Villar.
This is a violation of the Code of Ethics, which states that single-sourced stories must be avoided, and gives much emphasis on a fair and balance treatment of news by getting the sides of all the parties involved. Such single-sourcing could have been avoided had the writer (I forgot to note her name) asked reactions and comments from the people involved, the Senators on the top list." closed-quote.
Oct 1, 7:51 PM — [] — 

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      By Madel Martin |  Comm 191 – WWX
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      quote “Does the marital infidelity of a police officer have to be aired in the primetime news?“TV Patrol World” reported on September 25, 2007 as part of the evening news’ intent to deliver the latest news and information happening in other provinces, especially in Visayas and Mindanao, a news item of a police officer who was caught by his wife having extramarital relations through a sex video. Normally, I would not care about the news because it was short and it happened in the Visayas. But, while the news item was being delivered, I was bothered by the fact that the news was so unfitting to be included in the primetime news. It was very “tabloid” material, sorry for the word. For me, those kinds of news should just be left to the tabloid pages and not be reported to the whole public for them to know about the private life of a person.Another thing to point out in the news story is the source, which is the cell phone video alone, that allegedly shows the sex video of the police officer with a woman who is not his wife. The report was solely based on the video without even finding other sources that would confirm it. The report did not even air all sides involved in the scandalous situation.Still, I think that the news item should not have been aired in the first place. Although the police officer was not named, maybe in their area all people know him or have an idea of it. In the end, the police officer’s image and reputation will be ruined. Also, I believe that stories that deal with family and marriage problems of private persons should not be sensationalized so as to gain more viewership or higher ratings. Most importantly, the credibility and integrity of the news program is being sacrificed by just airing a 3-minute news item about a not newsworthy subject. It’s just a waste of airtime.” closed-quote. Oct 1, 11:39 AM — [ 

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       By Kmart (Student#11) | [J192 MWX]
[Post unedited by blog administrator]
Post on Single Sourcing:

      quote “In the September 25, 2007 issue of Malaya, the article entitled “Palace not bothered by UN review of RP’s human rights situation” by Jocelyn D. Montemayor only presented the views of Press Secretary Ignacio Bunye and parts of President Gloria Macapagal-Arroyo’s speech.Moreover, at least 2/3 of the article only quoted or referred to President Arroyo’s speech last September 24, 2007 in a business forum in Iligan City.” closed-quote. Sep 30, 6:35 PM — [ 

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By 04-38458 | J 192(Unedited by the Blog Administrator)

     quote "This is on an article using basing only on a single source. An article was published in the Philippine Star: US still sees RP a great place to do business despite ZTE scandal.The story is about the reaction of the US government amid public clamor on the ZTE deal controversy. Ambassador Kristie Kenney was speaking during a visit at the PNP headquarters when this issue was asked.Throughout the article, the journalist just addressed Ambassador Kenney and her views, which represented US already. This should not be taken wrongly, as what Ambassador Kenney says can be expected as the stand of US on a certain issue. However, it could have been better if the article also included the opinions and insights of other American non-government organizations or at least American businessmen, as these are the persons that can support Ambassador Kenney’s views. It really could have been better if the journalist added up on her sources to really make it represent US." closed-quote. Sep 27, 12:56 PM — [

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Student # 9 | unedited by blog administratorthe (9-26-07 7:55 p09) previous blog under student # 9 is also in partial fulfillment of the requirements for J192
This is my 6th and final blog..:)

      quote "While still browsing around the website of Malaya (www.malaya.com.ph), still on Business Circuit (dated today) by Amado Macasaet, I chanced upon another article by the same writer. It was some sort of political blind item. I thought blind items are supposed to be for entertainment writers only. In the article, an “A1″ source told him that a “ranking COMELEC official” has a daughter with another(also married)woman. From what we have learned throughout the duration of our ethics class is that journalists should always, always have more than one source (according to the PPI Code of Ethics also)" closed-quote. Sep 26, 1:39 PM — [

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      By Student # 9 | unedited by blog administrator

      quote "We attended the 8th extension project of the Communication Research project entitled “Nagpapatrol 24 oras”, dissecting the two top television news programs in primetime. The content of the news was analyzed and it was said that there were more soft news (entertainment and the like) contained and soft news was used to “hold” the viewers into watching the news until the end.The recent “scandal” in the Supreme Court involving SC Judge Consuelo Ynares- Santiago, who allegedly accepted a bribe of 10 million pesos, was first written in an article by Amado P. Macasaet in his column in Malaya. Now the SC asks him (he is the publisher btw) to explain why he did accuse Judge Santiago of the bribery. Probably, this story needs more sources or maybe the writer does because if he cannot give an explanation about his accusations then he will be cited in contempt of court.In the website of Malaya, Macasaet said, “I must tell everyone that my instinct tells me that I might help serve the ends of justice if the Supreme Court can find it necessary to conduct an investigation to get at the truth.” Instincts won’t help if you don’t have hard evidence or reliable (and preferably not off the record) sources." closed-quote. Sep 26, 1:13 PM — [ 

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      By student #8 | j192
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good practice

     quote "The National broadband Network(NBN) issue had gone a long way since it started. It got messier and scandalous each day. The media had been feasting on every development each day as if we’re watching a ‘soap opera’. But amidst this festivity, I remembered one good practice done by GMA 7.I was watching 24 Oras last Sept. 18 and came across their news feature about the NBN. I think it was good of them to actually take time to research about what the national broadband concept really is. I presume that not every Filipino is aware of how the national broadband works and yet they are plague with all the scandals of the NBN contract with ZTE. I must admit, I too, was also enlightened somehow.24 Oras also got many sources to help explain how the national broadband works. They explained that the NBN has the goal of connecting all government offices and agencies for a faster and more efficient service. The Department of Transportation and Communication as well as The University of the Philippines (UP) were one of the sources. UP has what is called Dilnet which connects the UP system that makes the transfer of files and other activities faster.Their feature of the broadband process for me is a good practice. They researched more about the history, implications and importance of the topic. They did not just dwell on the personalities and developments of the issue. As a reporter, one must be knowledgeable about a certain topic and must get all the possible sources that are experts on it." closed-quote. Sep 26, 9:50 AM — [

       By 04-38458 | J 192In today’s issue of the Philippine Daily Inquirer (Sept. 25), one of the stories featured on the front page is on the results of an SWS survey regarding the satisfaction rating of PGMA and other government officials. According to the report, this was done from Sept. 2-5, the span of time when the Governemnt-ZTE deal was attacked because of anomalies.I think this article is an example of good practice because the journalist cited when and who conducted the survey. He also explained the results of the survey. The article even published a graph showing the results of the previous surveys on the same topic.Sep 25, 9:28 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student #7 | A correction on my Sep 18th comment: The product was “Kidney Care” not “Kidney Saver.”Sep 25, 8:29 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About student no. 4 J192 | This is to laud GMA 7’s new Sunday show, “Kap’s Amazing Stories”. The said show features incredible and shocking stories from various parts of the world every week. Most stories contain ghastly elements, which I think, at some point may be sensitive for children and young adults. Nevertheless, the host, Sen. Bong Revilla had been responsible enough to warn the audience earlier that stories of such matter were sensitive ones, and thus parental guidance is of significance. In some cases, when stories which include dangerous acts are presented, he reminds the audience not to imitate nor attempt to do such acts.Some programs nowadays often ignore such ethical deed of warning or reminding the audience when unpleasant acts are on screen. A quick flash of warning on screen or a warning o reminder by the host himself is a good practice when the need to present “language, photographs, visuals or graphics which are insensitive to men, women and children (PPI expanded code of ethics)” is unavoidable.Sep 24, 10:16 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students Haydee Bautista – Comm 191 WWX | When I happened to tune in to QTV Channel 11 one Saturday morning, I chanced upon “Kids on Q”, a one-hour program for children at around 10 am, hosted by child celebrities like Ella Guevarra of Starstruck. Its segments consist of features of places, events and activities where kids could really relate to. I would like to commend the program for adhering to the KBP standards (although the station is not a KBP member) on programs for children stating that these “shall afford wholesome entertainment opportunities and cultural growth”. This program can be considered an alternative to children’s programs that contain combat violence like cartoons and animes.
However, there were segments where the child host features a product or service (for instance, in one of their episodes, they featured an Italian restaurant, the name I forgot; and a maker of bangles and accessories). The child host encourages the viewers (particularly their fellow children) to purchase the featured product or service. Of course, these are sponsors of the program so it somehow goes against the rule that “children’s programs shall not encourage children to purchase the product specifically for the purpose of keeping the program on air.”
Sep 21, 2:29 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About By 05-67354, student#22 | J192
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Philippine Star on September 15, 2007 on its Entertainment section, page C-12, published a photo of Willie Revillame and Bea Alonzo singing together a song in a Wowowee episode that was held abroad. The photo was identified as “Willie with a lady from the audience.” This incident is an example of a failure to identify a photo properly and misleading to the audience. This might be a minor mistake but deskmen should be perfectionist in all aspects so that readers should have high confidence in newspapers and so that a paper’s credibility can not be questioned, in one way or another. However, I haven’t seen a correction for this error.Sep 20, 1:49 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 05-67354, student#22 | j192
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A segment in Jessica Soho Reports had shown about hazing. It depicted an initiation of a neophyte in a sorrority wherein a certain lady was being hit by a paddle on the back of her thighs. The problem for this, i think, is that even though the faces were not shown in the video,the motion of the hitting and the sounds of the neophyte were painful for the audiences. The video that showed the viewers the excruciating pain the neophyte felt during that initiation was of violence and could offend audiences. So, the program must have had not shown the video clip that clear so as not to offend the viewers.Sep 20, 1:48 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 05-67354, student#22 | J192
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An article titled Mind Your Body by Willie T. Ong, M.D. was published on page D-2
of Health and Family section in the Philippine Star last September 11, 2007.
The article was about where can people find healthy and at the same time affordable meals. At first, I thought that varieties of food chains and restaurants will be featured in the story but I was bothered when the writer just stated that when you want to find healthy and affordable meals, you must go to Goldilocks. The author enumerated four criteria that people should consider when buying food or eating in a restaurant: cleanliness and safety, healthy choices, affordable price, and just the right portion. It was even said that the mentioned restaurant has an affordable price range. All of these, I believe, are true for some people but for others, it may not be that way. The writer might had cited some other restaurants which have the same qualities that were mentioned in the article to avoid misleading the people that only Goldilocks have these four important qualities. I think this is a form of single-sourcing that misleads the readers in a way because the way the article was written was generalized– that only Goldilocks restaurant contains the four qualities that a restaurant should have.Sep 20, 1:47 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student # 9 | Unedited by blog administratorToday, one my journalism classes visited the office of Inquirer.net and we had a chance to see how an online news organization works. A question was raised if the online version still follows the “code of ethics” since it is online, because the internet as we all know is a free medium.Apparently, they still have some rules to follow and still practice being ethical. In addition to that the are very strict about “on the record”. They rarely have anonymous sources and practice having multiple sources on their stories.Sep 20, 12:53 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student # 9 | Unedited by blog administratorTwo Saturdays ago, in Jessica Soho Reports, a segment about hazing was shown. An anonymous fraternity was shown doing their “initiation rites”. This segment was probably spurred by the latest UP hazing tragedy. The image seen was a man kneeling or something like that, and someone else was hitting him with a paddle, and only their upper body parts (head and neck) are blurred.We just recently discussed in class the article on the beheading of the soldiers, and I think the same thing applies hat even if you blur a certain part of the body, the fact the the motion (of violence) is still shown is enough fir the network or program not to show the video clip.Sep 20, 11:19 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student # 21 A. Antonio | A. Antonio #21 – Journ 192
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Last Tuesday, September 18, I was watching “Umagang Kay Ganda”. It is a morning show of the ABS-CBN station. It featured a short clipping of National Aeronautics and Space Administration (NASA) and its purpose to mankind, etc. The story was very interesting and informative so I didn’t really have anything against it. It was only midway through the clip that I realized the ulterior motive of showing it. A crawler suddenly appeared on the screen where it says “This is brought to you by Sky Cable. For inquiries please call #s…”) Actually, there was already an existing crawler below where news advisories were being flashed and the crawler of the Sky Cable was a second crawler on top of the original one and was way bigger. It was so distracting and I didn’t like the way it blatantly advertised Sky Cable in a morning show and using a good story to cover up for it.According to the provision of the KBP Television Code, it states that “Text crawls, either electronic or manual shall not be used for any other purpose except for news bulletins and last minute program changes and advisories in the public interest.” With this clearly imposed, I do not understand why such programs keep violating rules for the sake of additional remunerations from advertisements. I hope the KBP would be more strict in implementing its policies and that the head of the shows would give time to read their KBP manual once again and stop playing blind to their responsibilities.Sep 20, 6:41 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student #7 | Yesterday, Unang Hirit showed an interview with an old lady who had kidney problems. Regine Tolentino was acting like a reporter and she was asking the lady’s condition. The lady complained about the pain she felt before she tried this new medicine called Kidney Saver. And I realized it was an advertisement as I noticed the label on the upper-left side corner of the screen which said “PAID ADVERTISEMENT.” Well, I believe it was a good practice. In this way, the audience will not be confused or deceived. It was also right that during the introduction of the product, there was also a sign which said, “NO APPROVED THERAPEUTIC CLAIM.” This will also help the consumers decide to whether or not buy the product considering that it has not been tested for any therapeutic benefits.Sep 18, 3:34 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Sheena Serrano student #18 | Third Blog Entry
By: Sheena Serrano student # 18 – Comm 192/MWX
(Unedited by Blog Administrator)
Single source articleBomb plots foiled with 7 ASGs’ arrest by Associated Press in TempoToday (September 12, 2007), in the provincial news section of Tempo, the Associated Press reported that the police was able to arrest 7 Muslim militants who were allegedly plotting to bomb tourist and shopping locations in Mindanao. They were said to be planning to divert the attention of the Military in Basilan and Jolo. The suspects were also said to be members of the Abu Sayyaf Group (ASG) and the Indonesian-based Jemaah Islamiah. Three of those arrested was said to be bomb experts. What is wrong with this article is that it solely relied on the claims of Deputy- Director Avelino Razon. There were no other interviewees or sources to prove that the 7 suspects were really members of ASG or Jemaah Islamiah. For all we know they could simply be innocent citizens arrested for a crime that they don’t have anything to do with. Even the improvised explosive devise which was said to have been made by the suspects was not confirmed by other people or even witnesses. It makes us readers wonder if the report is true or fallacious since the associated press did not make any effort to confirm the details of this incident aside from the statements of Deputy-Director Avelino Razon.Sep 12, 10:52 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About student #12, J192 | I know I’m not supposed to read Manila Bulletin but I couldn’t avoid it… my father reads it every Sunday! Anyway, last September 9, I read an article about Loren Legarda’s proposal for a National Strategic Missing Children Recovery Program that aims to help find the children who are kidnapped or taken away from their parents and guardians. The article described in detail the aims and strategies of the said program. However, I had noticed that the story was single-sourced. The details of the story came from Legarda’s Senate Bill 1385 only. Even if a quote about the proposal did appear in the story, it came from Legarda alone. No other sources of information apart from Legarda and her own Senate bill appeared; in short, the “news” story was one-sided and unbalanced.This was a clear violation of the expanded Journalist’s Code of Ethics which states that single-sourced stories must be avoided and that there is always the need to get two or more sources in order to clarify all sides of the story. Even if the story was not that sensitive or controversial, it is still the reporter’s duty to make the story fair, accurate and balanced. Such violation might distort the reader’s perception of the issue being discussed in the article.Sep 11, 1:04 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students student #4 J192 Last September 1, I watched GMA 7 news and current affairs program Saksi, hosted by Arnold Clavio and Vicky Morales. It was the height of public attention on UP student Chris Anthony Mendez, an alleged victim of fraternity hazing. On his report, Arnold Clavio mentioned Chris Anthony Mendoza instead of Chris Anthony Mendez. He did not even asked an apology on air for mistakenly mentioning the surname of the student, although his co-anchor Vicky Morales stated right after his spiels the correct one.This is a clear violation of the Journalist’s Code of Ethics which states that it is the duty of the journalist to correct substantive errors promptly. Although such an error wasn’t quite a big issue, for it might be a mere slip of the tongue, it is still his responsibility to correct himself. Such deed of not correcting himself affects the accuracy of the report.Sep 10, 2:33 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students student no. 4 J192 | Although GMA 7 is no longer a KBP member, it is not an excuse for them to practice unethical procedures in their programs. I often watch “Kapuso Mo Jessica Soho” and often do I observe the same violation from time to time in some of its segment reports.Last August 25, the program featured a report entitled, “Plastik Para Sa Inang Kalikasan”. A plastic bag worker from Negros was interviewed where he related on his native tongue how Yabang Pinoy bayong and bags are created from pandan leaves. The information obtained from the man was undoubtedly an essential element in reporting the said topic. However, no designation was attributed to him. In fact, he was not even named. The fact that the man, who was not of prominence, contributed to the completion of the story but was not acknowledged, clearly violated the KBP code which states that “voice and video clips of persons involved in the news shall be properly identified.”Sep 10, 2:06 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students Student #20 | The Inquirer article titled “Debt, population growth keeping us poor — Lagman” (2 September 2007) appeared almost like a collage of excerpts of Rep. Edcel Lagman’s speech. It had the Albay congressman as its sole source. I suggest that reporter Norman Bordadora and his editors remind themselves of their “duty to air the other side” of the news (No. 1, PPI Code of Ethics). They have to give the reading public the fair and accurate news they deserve.Sep 7, 9:26 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About student #8 | J 192
(unedited byu blog administrator)
In the issue of The Philippine Daily Inquirer dated August 5, 2007, there was an article entitled “Art of Widow in Yellow kicks off Ninoy Month”.This article mainly talked about the paintings of former President Corazon Aquino and is a form of a single-sourced story.The story was included at the frontpage of the PDI but I think it should have been placed on other sections for feature stories.The article purely talked about Cory Aquino and her painting hobby. It somehow served as an invitational for her upcoming exhibit.The article was somehow long but mainly discussed her paintings. There was even descriptions of each painting which were quite relevant to her life and family.The article only had Cory as the source and was more of a personality sketch rather than a news story.It was quite misleading for the readers who were actually expecting a news story at the front page.The story for me should have been more informative.Sep 6, 7:00 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — plunder and justice student # 9 | J192Unedited by blog administatorYesterday, a few tabloids released a story that a Sigma Rho member let his lips loose and said he was one of the alleged members of the fraternity who hit Cris Mendez. He also mentioned other members of the fraternity who were there during the alleged hazing. Today, however the witness cannot be contacted already. Maybe he was scared to be the next victim.In the Inquirer (article by Norman Bordadora), the NCPAG SC Chairperson Paolo Ante was removed from his position and recommended for expulsion. Meanwhile, a known member of the frat, Iloilo Vice-Gov. Rolex Suplico said that there were no concrete evidence to prove that the initiation rites were the reason for Mendez’s death. Fraternities continue there notion of “physical initiation” due to the fact that their alumni allow it. The story has good sources, and many statements were taken (from Dean Brillantes of NCPAG, Father Robert Reyes and Suplico).Sep 6, 4:30 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About student #5 | This is about the Aug. 8, 2007 issue of the Philippine Collegian. On the Opinyon page (page 9) of the said issue, an article by Collegian writer Noel Hernaiz, titled “For Chris S. A.”, appeared. In the said article, Hernaiz comments about the columm of Chris Agrava. Hernaiz wrote that Agrava’s columm has no social relevance and that all he writes about are all about his travels and experiences. Here Hernaiz calls Agrava, though not explicitly, “pot bellied”. What is even more intriguing about this is that Agrava’s columm “Return to Sender” appears on the right side of the page, its regular spot in the page.Here, Hernaiz’s article was a clear attack on Agrava’s. However, there are no ethical provisions against a journalist commenting against another’s work. There are provisions, however, against a journalist personally attacking a fellow journalist. Hernaiz clearly violated such provisions by calling Agrava names and ridiculing his phusical appearance.What was more agrevating of the situatuin was the articles’ placement. PLacing an article commenting about a writer and/or his work beside that writer’s work would undoubtedly lead a reader to verify the claims of the commentary. In this case, however, the commentary also has comments on the writer himself. This may lead the reader to incorrectly look into thing in the same way as the commenting writer did. i talked to Collegian EIC Jerry Abella about the matter and he said that he would refer it to his staff.Sep 5, 11:03 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students Student #7 | J192
There was a report this morning in Umagang kay Ganda about the so-called raid in San Mateo, Rizal. The house, which allegedly contained guns, was described as “imbakan ng baril.”
However, the footages shown were in contrast with the statement.
The policemen, at least six of them who were caught on cam, held armalites and were running to enter the said house. The scene was breathtaking. It seemed like the house contained high-powered weapons and the owners of the house were strong and numerous. But they didn’t get the suspects and the only weapons shown on cam were a handgun, a few pieces of bullets and a knife. The news was reported as if these weapons proved that the house was truly an “imbakan ng baril.” The question is, where are the guns? Are there really guns in the first place or this was just another intelligence flaw which the reporter covered? I believe that this is irresponsible reporting which violates the Journalists’ and KBP Code of Ethics. The footages did not support the statements which may deceive or cause confusion to the audience.Sep 4, 3:45 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Camille Mendigorin – 5th blog entry | A TV advertisement of the newspaper Philippine Star features a woman passenger standing in a bus and a guy standing beside her, staring at the woman’s body. The TV commercial suggests that the guy may be staring at the woman’s boobs. This was even more implied as a camera shot showcases the woman’s cleavage showing from her dress. Apparently, it turned out that the guy was actually trying to look at and read the newspaper, which is Philippine Star, tucked in the woman’s arms. At the end of the commercial, it was shown in written text the advertisement’s main message – “Philippine Star, the only paper you read from cover to cover”. With regards to this commercial, how can one use the idea of reading the paper from cover to cover when the guy could only see half the front page as the newspaper is tucked in the woman’s arms? Though it turned out that the guy was staring at the newspaper, it was very much implied and suggested at the early portion of the TV commercial that he was staring at the woman’s boobs. Clearly, the advertisement simply wanted to use and joke about men staring at women’s bodies. Because of this, I find this advertisement offensive. This behavior of the guy shouldn’t be made a laughing matter as the commercial presented it with humor. Moreover, there is a more effective and accurate way of delivering the advertisement’s tagline without using this type of situation. I would like to compare this particular advertisement with another TV commercial of Philippine Star featuring a man sitting on a bench for hours, just reading the newspaper. It carries the same message, that “Philippine Star is the only paper you read from cover to cover”. This presentation has conveyed more accurately the advertisement’s tagline. Advertisers should always be careful with the messages and the content of the commercials they present. One ought to remember that based on the regulations by the Advertising Board of the Philippines, “advertisements should be presented in good taste and should not offend the sensibilities of the audience.”Aug 31, 12:27 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About Student # 19 | I was riding a jeepney last Tuesday night, August 26, when the FM radio station 90.7 Love Radio aired a news flash with its disc jockey projecting a child-like voice while reporting. At first, I thought that Rica, the DJ for that hour, was merely cracking some jokes like what most of the FM radio stations usually do in between commercial breaks. However, it turned out that she was talking about real events. She reported the death of actor Ramon Zamora, which was followed by other news bites. It was really confusing and disturbing because she sounded like a child instead of reporting seriously, using the real tone of her voice. Personally, if I were a relative of Ramon Zamora, I would be greatly offended because the report about his death was treated with such impoliteness. Some of the other passengers had the same idea, too, and were also surprised that what we heard was a real news flash. The KBP Code of Ethics for Radio says that “good taste should prevail in the selection and handling of news.” The radio station did not meet this ethical standard because it failed to report the news properly. The DJ should have recognized the difference between entertainment and public service, which is part of media responsibility. News carries important information that interests the public. Therefore, it should be distinguished from advertisements, jokes or any other kind of information.Aug 30, 11:58 AM — [ Student # 21 A. Antonio | A. Antonio student #21 (unedited by blog administrator)Last Tuesday night (August 28) at 10:55pm, while I was switching radio stations, I came across a live concert telecast in a local barangay. This concert was sponsored by 97.1 Barangay LS FM. What caught my attention was when a local band by the name of Silent Sanctuary sang the song “Rebound” and added a curse word in the chorus of the song. It goes, “Tangna, rebound mo lang pla ako…” It was really absurd to hear a band play and curse on air no matter how ‘heartfelt’ the song was.The act that was done by Silent Sanctuary was a violation of the radio code which does not allow any form of vulgarly and displeasing taste in words. Even if it wasn’t LS FM’s direct offense, it is their responsibility and accountability as a carrying media outfit to remind the bands to be careful of their language. To add to the injury, the vocalist of the band was trying to hype up the crowd by making ‘toilet’ jokes that goes, “First time nyo ba magkaron ng concert? Mga virgin pa pala kayo! First time nyo kaya na virginize nyo kami.” After a few minutes they made an apology statement, “Hindi nga pala pwede magsalita ng bastos, pasensya na sa mga nakikinig sa LS, hindi namin alam.” Despite making an on air apology, I believe a disciplinary action should be taken by the KBP to penalize the violation made. What has happened is not to be emulated and must be reprimanded immediately. As the saying goes, “Ignorance of the law excuses no one.”Aug 30, 4:07 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students student #12, J192 | froilynn@yahoo.com | IP: 125.60.241.232(Unedited by blog administrator)Record companies and radio stations can be too money-oriented these days! When I switched on the radio last Saturday, August 25, I first heard the song “How Do You Fall In Love” by Jose Mari Chan. I was very surprised, however, to hear the DJ announce the title of the album (Love Letters and Other Souvenirs) and its label/brand (Universal Records) from which the song was taken! The KBP Radio Code doesn not allow that!The station that made this serious error turned out to be Yes FM 101.1 and it violated a provision from the KBP Radio Code which says that “the mention of the label or brand of the record played or the title of the LP album from which the selection is taken shall not be allowed.” It committed a blatant act of album promotion-in short, a shameless plug. Isn’t it enough to let the song speak for itself and let the public look for the album if the song is any good? Why should record companies and radio stations ignore ethical principles in order increase album sales, anyway?Aug 28, 12:42 PM — [ Emeline Andrade – Comm 191 Last August 22, 2007, while I was watching TV Patrol, I came across Kim Atienza’s report on an earthquake occurrence. In his report, what he indicated as its intensity was actually its magnitude. The measurement in the news was expressed as a Hindu Arabic Numeral. According to a lecture we had during our visit to PHIVOLCS last month, magnitude uses Hindu Arabic Numeral to indicate its value whereas intensity employs Roman Numeral. To my dismay, the wrong term was used in the entire report together with the misspelled text “intesity” flashed on the screen. The mistake may seem minor at first. However, the two terms, magnitude and intensity are different. Our lecturer said that magnitude measures the amount of seismic energy released during an earthquake while intensity indicates its effects or the probable damage in a given area. This violates the provision of KBP with regard to factual and accurate news reporting. The KBP code also says that “the supervision/evaluation of content, format and presentation of news broadcasts” is the responsibility of the editors and deskmen. Newscasts are supposed to inform the audience with accurate data and give appropriate warnings during disasters. Erroneous reports may cause confusion and even panic among the people.Aug 27, 3:45 PM — [ Student #15 | Our Practice Involves AccuracyThe front page of the August 23, 2007 issue of The Philippine Star carries the headline “Palace, Senate Gird for War”, written by Paolo Romero. The story chronicles President Gloria Macapagal-Arroyo’s response to Senator Panfilo Lacson’s revival of the “Hello Garci” issue in Senate. A quote from the President is published with the article: “I embrace work and leave just to the pythons of hate to have a monopoly on the politics of destruction.”
The front page of The Philippine Daily Inquirer carries a story entitled “I have a peace to win” by Juliet Labog-Javellana and Gil C. Cabacungan on the same story. The difference, however, is that the quote from the President reads as “Titans of hate”, as opposed to The Philippine Star’s “Pythons of hate”.
At this point, whoever was right or wrong in quoting the President is immaterial. Needless to say that in the journalism practice, it is of importance to quote sources, interviewees and subjects with utmost care, as comments and quotes inevitably affect the presentation of the story to the reading public. While a story may be well-written (as both stories are, in this case) discrepancies in the actual terms used by the subject being quoted affects not only the story itself but the credibility of the writers and the publication as well. Misquoting subjects also has legal implications and could be used as grounds for legal action.
In this case, though either newspaper could have committed an honest mistake in quoting the President, given that both are major broadsheets in the Philippines, the responsibility of accurately delivering the news to the reading public is given more attention than other newspapers. A vast majority of the country depend on these newspapers for news and updates. If the readers are given erroneous information, and are singularly depending upon the newspaper for information, the effect is more than obvious: misinformation. Although it was just on word, the impact of the word upon the statement (i.e. “pythons” referring to people has different insinuations compared to “titans”, and vice versa) would carry severe implications on the message the subject is trying to deliver.
Aug 26, 2:04 AM —

she shoulda opened another site for this, students’ notes Oct. 7-10, 2007

Filed under: Uncategorized — chattel @ 6:57 am

By Peter Dizon | (2) P. Dizon Comm 191 – WWXA recent vetsin commercial has gotten my attention as a viewer. This TV ad directly violates the Advertising Code of Ethics specified on Section 1 about presentation which states that:“Claims of product and service characteristics should be clearly presented, and should not be misleadingly distorted in the light of the product’s or service’s market.”The commercial features Ajinamoto, a seasoning, which is in form of a pure monosodium glutamate (MSG). It shows a family eating together and sharing Ajinamoto as a common seasoning like a soy sauce shaken over many times. It poses danger especially to the children since it also exhibits a child peppering the said MSG to his dish as if it is normally done (which is not). Not all people can sustain amounts of MSG so the commercial misleads the audience by showing that it’s fun to sprinkle Ajinamoto on your rice meals – several times. Who does this anyway? Ajinamoto is commonly used when cooking viands and not during mealtime. It’s not even part of the condiments’ tray of different restaurants or fast food chains.Oct 10, 9:06 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 41.  Peter Dizon | (1) P. Dizon Comm 191 – WWX Last July 31 – August 4, 2007, The UP Cineastes’ Studio, a student film organization, launched the 2007 Cinemalaya Goes UP, an annual re-run of all the Cinemalaya festival entries. As part of its publicity campaign the organization had included its website to inform the people about the organization. Following this action, an article came out from the Philippine Entertainment Portal website regarding the said event. The article was somewhat a press release as it was also distributed to a network’s news website as a banner entertainment story. The writer used the org’s site as a source (but did not cite) and directly copied the information (seen in the fourth and fifth paragraph of her article) about the organization (word for word) to supply details in her article that seemed to be a hand-on information.Apparently, this case disregards the PPI Journalist’s Code of Ethics on plagiarism:“6. I shall not commit any act of plagiarism.”Check out these URLs to compare:http://upcineastes.org (click on news icon then events and activities)http://www.pep.ph/guide/936/Full-length-films-of-Cinemalaya-2007-now-showing-at-UP-Film-Institute-http://www.gmanews.tv/story/53605/Cinemalaya-2007-films-now-showing-at-UP-Film-InstituteOct 10, 8:27 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 42.  Angelica Sison | Has Marimar gone overboard?The show has been successful in garnering high ratings but how about ratings regarding the television code of ethics, does it also score high? I haven’t exactly watched a full episode of Marimar but I have been hearing comments about how electrifying the sparks are between Sergio (played by Ding Dong Dantes) and Marimar (played by Marian Rivera). The chemistry between them has become so intense that the audience are saying that there may be something more to the on-screen partnership. Gossip aside, this “chemistry” factor seemed a plus for me regarding the show. But last week, I was caught by surprise when a friend was openly discussing her dismay at show because it was “becoming too visual and sensual”. She said that kids are still able to watch the show and it bothers her that the love scenes that are shown, although in others’ opinion may be tastefully done, may be too steamy for TV.I tried looking for video clips on the internet that might give me a clue as to what my friend was talking about. I found these two clips:http://tagpuan.com/marian-rivera-dingdong-dantes-bathtub-scene/
http://tagpuan.com/marian-rivera-and-dingdong-dantes-love-scene-on-marimar/
Although they are portrayed positively, meaning the love scenes are actually what entices the audience to watch, I saw what my friend was talking about.Marimar is placed at the primetime slot of television programming and I think that kids are still able to watch the show. It bothers me that kids are exposed to such visual images. Also Marimar portrays an innocent character, curious of the things around her and willing to explore the world. I’m just worried that those watching the show, especially the kids, adopt the same curiosity with regard to relationships and sex. But then again, I know that the station itself isn’t part of the KBP, meaning they are encouraged to follow the rules and regulation of the KBP television code but aren’t subjected to its penalties. Given that, who now is responsible in monitoring show like these?Oct 10, 6:26 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 43.  Angelica Sison |  How indecent is indecent?Billboards have been put up with men and women basking in their almost-nakedness. Rufa Mae Quinto and Francine Prieto are just some of the Bench endorsers who display their bodies in the billboards in Edsa and South Super Highway while wearing sexy lingerie. Some might find these tastefully done while others (like myself) think otherwise. I am not saying that underwear endorsements must be banned completely. What I’m saying is these ads should choose where they should be placed. As ridiculous as it may seem, there have been accidents that were caused by these billboards wherein drivers say that they lost their concentration on the road because they were distracted by the sexy girls on the billboards.In the Advertising Code of Ethics (AdBoard), Article IV Section 1 number 5 states that “Indecent exposure of the human body and suggestive portrayals shall not be allowed.” But then, this statement is not backed up by a clear definition of what indecent is. So does this mean that the term is relative to the person who created the ad? Or does the term “indecent” depend on those who are exposed to the ad? Because of this confusion, no one can really complain about the matter. I mean I guess the final ad was evaluated first before it was released right? Meaning, the ad was approved by those in charge and also they didn’t see anything wrong with it.As I have said earlier, these endorsements should be placed where it could cater to its specific target market and avoid young ones, especially kids, from being exposed to “sex” or being sexual in order to sell something at such an early age.Oct 10, 5:19 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 44.  Angelica Sison | Desperate Housewives“Before we go any further, can I check those diplomas? ‘Coz I would just like to make sure that they’re not from some med school in the Philippines.”This line from the hit TV series Desperate Housewives caused a stir when they aired an episode wherein Susan Mayer (played by Teri Hatcher) was confronted by a doctor saying that she might be experiencing menopause. It was then when Susan cuts the doctor short of his explanation and snaps out an insult against Filipino medical schools. Yes, the incident definitely angered Filipinos all over the world, especially those who are medical practitioners. From doctors who are working abroad to our very own Health Secretary Francisco Duque III, they all wanted an apology from the ABC network and the shows producers. And yes, the Filipinos got a public apology from them.One good thing that was brought about by this incident was the sense of nationality that it brought to the Filipino viewers. Aside from the online petition that was going around (the one that asked for a public apology from the network), local television news programs were very transparent in presenting the news item, heightening the support of its viewers to nationalism and development. In the KBP TV Code, its program standard discusses how television stations (and programs) should support nationalism and development. And through this incident, they really made an effort to uplift the people and correct the possible “damage” that the single statement can bring not only to our Filipino doctors but to the identity of the Filipinos as a whole.Oct 10, 4:58 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 45.  Roney Ogapong – Comm 191 WWX | Correction:RE: Earlier Post.It is RAYMOND Guttierez not Richard Guttierez who interviewed Kyla and is one of the hosts of the TV Program Showbiz Central. Sincere apologies…Oct 10, 1:05 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 46.  Roney Ogapong – Comm 191 WWX October 7, 2007 – After the televised match of Manny Pacquiao and Marco Antonio Barrera over GMA 7, Showbiz Central, a Sunday Showbiz Entertainment Program, went on-air with it’s regular timeslot. During the first few minutes of the program, Richard Guttierez, one of the hosts of the said program, got the chance to interview Kyla, a GMA recording artist and TV host, who sang the Philippine National Anthem before the main event in Las Vegas.It was just an ordinary interview about how she felt singing the national anthem at the Mandalay and Guttierez congratulating her at first, but things started to sound differently when he said Kyla did not violate any law citing RA 8491 while he was reading it through his mobile phone. Kyla was trying to say something (though very unclear) but Guttierez just kept on going and going saying that the singer sang the song just right way and did not (again) violate any law.Although I believe it was totally uncalled for, I think Guttierez had a good point and, well I’m guessing, good intentions for raising the topic. Not all Filipinos are familiar with the said law. With the many international boxing matches that we’ve seen televised with different Filipino singers having their own rendition of “Lupang Hinirang” before the main events, we became accustomed to the singers singing our national anthem their way – where most of the time they towards dramatize too much, prolong, and belt. Section 37 of Republic Act No. 8491 (An Act Precribing the Code of the National Flag, Anthem, Motto, Coat-of-Arms and other heraldic items and devices of the Philippines) states “The rendition of the National Anthem, whether played or sung, shall be in accordance with the musical arrangement and composition of Julian Felipe.”The arrangement of our national anthem is simple… it is a march. A lot of people have been comparing the different singers who have rendered our national anthem in different ways, saying one’s rendition is better than the other. Kyla’s rendition was not exactly 4/4 beats but watching and hearing her sing during the telecast, I think she did great with her vocals, and even greater in giving respect to the National Anthem by delivering it the way it should be.Thinking aloud, I commend Guttierez for raising RA8491 on National TV, though I may say that it should have been done in a lighter way not in a somewhat defense of a singer not belting her rendition as a lot of people were expecting.Oct 10, 1:00 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 47.  Emeline Andrade – Comm 191 WWX | “50 Pulis Sumugod sa Isang Islamic Compound.” This is the headline of one of the news stories earlier tonight in TV Patrol. It seemed that “50 Pulis”, “Sumugod” and “Islamic” were just used to sensationalize the story. The story was just about a man who was kidnapped by a group of three to five men. According to his sister, the group was asking six thousand pesos for the illegal drugs he was supposed to sell. The man was freed after the barangay captain talked to the group. As I watched the news, I did not see the reason or relevance of using such words in the title. Furthermore, the use of “Islamic” in the headline is a discrimination against the Muslim community. A barangay or a compound in Quiapo should have just been said.Another thing I want to point out is the use of sources. The only people the reporter interviewed were the kidnapped man and his sister. An expert source or authority should have been interviewed. He cited a large number of policemen in the headline yet he did not even get their side. He should have interviewed an officer to explain the incident or the angle regarding the involvement with illegal drugs.When it comes to newsworthiness, the inclusion of crime stories in newscast is already debatable. Still, I believe that any news item and even fillers that will be included in a newscast should be treated and written with utmost care.Oct 9, 10:44 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 48.  Roney Ogapong – Comm 191 WWX | Browsing through the headlines of the different tabloids and broadsheets last Friday (October 5, 2007) while on duty for my Internship, a certain tabloid caught my attention not because of the headline but rather because of the images seen on the front page.One of the top Metro stories for that day was about an alleged shootout between the police and four suspected car thieves along C-5 Road in Taguig City. The alleged shootout happened a day prior where 3 of the suspects were killed on the spot while the fourth suspect died on the way to the hospital.While the broadsheets just have an article about the alleged shootout, tabloids have pictures of the dead suspects untouched from where they died, in all angles you can imagine. While many of the tabloids have these pictures with their crime and metro sections, a tabloid called Remate has the pictures of 3 of the dead suspects on front page.Other tabloids published pictures of the crime scene with the dead suspects but were taken from a good distance where the faces of the alleged car thieves were not identifiable but would depict the details needed to support the story just the same. What was unethical with the pictures published by Remate was that they were unable to mask or at least pixelize the faces of the dead suspects, as the pictures were taken in a rather better and identifiable distance as compared to other tabloids’. I believe that there is nothing wrong with reporting the scenario as front-page material as long as it stays humane and careful in publishing such pictures (even if we are talking about criminals or alleged crooks).Oct 9, 9:41 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 49.  Student # 19 | Today’s issue of The Philippine Star published a story with the headline “Water quality in RP declining, says Greenpeace.” It was a single-sourced story because it aired only the statement of the environmental group regarding a study it conducted to measure the water quality in the country. One of the provisions in the PPI Code of Professional and Ethical Conduct says “single-source stories must be avoided as a rule.” It would have been better if it also included interviews from sources other Greenpeace to verify the accuracy of the study conducted. Greenpeace was quoted in the report saying, “Bottled water purchased in Metro Manila contained higher-than-usual levels of zinc.” The story would have been complete if it aired what the involved and affected sectors like bottled water companies and water service corporations like MWSS and Maynilad Waters would have to say to. This way, they would have a chance to validate the claim and defend themselves if necessary.Oct 9, 6:04 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Media Law Exam 50.  Student # 19 | This morning, Unang Hirit aired two stories about dead bodies found in Quezon City. The victims died of stab wounds. In the first story, only the limbs of the dead body were shown, while in the second story, the corpses were pixelized. The KBP Code of Ethics for television says that “good taste should prevail in the handling of news.” It also says that morbid details should be avoided if they are not necessary to reporting. Unang Hirit, by not showing the bodies was able to practice good journalism. Thus, this practice prevented the audience from seeing such gory and morbid images, especially that the news was aired at about 7:30 a.m. when probably, people are having breakfast. It catered to the sensitivity of viewers.Oct 9, 5:57 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Media Law Exam 51.  Angelica Sison | “Sexy Time”My sister and I were on our way home from practice one night. We were listening to the program “Boys Night Out” on Magic 89.9 so as to keep us awake while on the road. We were kind of used to the “naughty” format of the show with segments like, “Puta-he ng Ina Mo,” “Pinoy Slang 101″ and some challenges that involved celebrities. I knew about another segment, “Sexy Time” but haven’t really had the chance to listen to it. I was actually surprised at how vulgar it was! Listeners actually send letters wherein they narrate and graphically describe an incident when they had “sexy time.” Although it is done late at night, around 11pm, I think that it is still inappropriate to have that kind of segment or show, especially when it is on a popular radio station that has teens and yuppies as their target market. Although freedom of speech is implemented in our country, there are several lines that we must not cross, some of which are stated in the KBP Radio Code. In the discussion of programming standards, one part lays down the basics on sex and violence on radio.“4. The use of words and phrases which have undesirable and/or offensive implications
shall not be allowed. The use of undesirable, offensive, obscene, blasphemous, profane or
vulgar words and phrases shall not be allowed.
5. Pre-marital and extra-marital sex shall never be condoned or justified. Sexual acts or
sex perversion of any kind shall never be presented.” (KBP Radio Code; http://www.aijc.com.ph/PCCF/observatory/pfd%20files/policies/massmedia/kbp%20radio%20code%201999.pdf)
This program, especially this segment has violated and is continuously violating these standards. Yes, sex sells. But must we resort to sex in order to give entertainment? Is this what quality radio programming has become?Oct 9, 10:04 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 52.  Emeline Andrade – Comm 191 WWX | Last Saturday, October 6, 2007, I watched Nuts Entertainment. I was shocked to see their female mainstays in skimpy swimsuits. I do not understand why they have to transfer the venue for their show from the studio to a resort. Is it just to justify the sexy outfits of their cast? It is not even summer. Nonetheless, I still think that they should wear more comfortable and suitable clothes. There are resort wears or summer outfits, which are stylish yet not too revealing. Wearing skimpy swimsuits does not only seem indecent but also impractical for some of their “parlor games”.Moreover, not only their tagline, “Just 4 play” but also some of their jokes seem to have double meanings. In one game, a group was tasked to use in a sentence or story the name, Janno and “matulis” together with other words. Also, considering the format of their show, the cast and even the guests have the freedom to make adlibs. Unfortunately, some of their adlibs are offensive to their guests or even to other mainstays, who have no choice but to be a “good sport.” The KBP Code states that “All hosts/emcees/casts/regular on-air personalities shall be properly dressed for their program, taking into account what is not only fashionable but also what is decent and proper for the medium. Performers in the programs shall always observe decency and proper decorum.”Oct 9, 12:31 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 53.  Alex Monton | While I was watching the night news awhile ago, I was able to watch both Bandila and 24 Oras since they have different time slots. Both news programs had the same news item on them and it was the attempted suicide of Criselda Volks, an actress out of the limelight as of the moment.I was able to compare the reportage of the two news programs. In Bandila, the news person reported on the incident by interviewing Volks and her household helper. Yet, his report did not end there. He also interviewed Criselda’s son, who according to the report was scared of what his mom did to herself.On the other hand, 24 Oras’ reporter settled in interviewing only Volks and her household helper. She did not include the son for interview, and instead blurred the face of the child so he would not be identified.From, this, I commend GMA’s reportage of the said incident, for its effort to protect the child and his identity. Given the traumatic situation and the unfavorable circumstance her mother is involved in, GMA’s reporter prioritized the welfare of the child by not disclosing his identity, unlike what ABS-CBN’s reporter did. Maybe the ABS-CBN reporter did that for more sympathy, but I think being good reporter does not only include being able to make good reprtage of incidents but also being able to care for the welfare of his/her subjects.Oct 9, 12:27 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 54.  Kmart (Student#11) | [J192 MWX]
[Post unedited by blog administrator]
In the October 8, 2007 episode of Teledyaryo on NBN4 (news shown around 10:00pm) the news entitled “Apat na Napatay sa Engkwentro Pinarangalan ni Pangulong Arroyo,” the news on military operations used an embedded bias in the form of “Personalizing.”The coverage focused on the families of the soldiers. The actual footage showed President Macapagal-Arroyo comforting a mourning widow and her child. There wasn’t much context in the report wherein it should have been about the recent encounter where the soldiers where killed.According to Tamar Liebes in Reporting the Arab-Israeli Conflict (cited in Covering Conflict in Mindanao: Terror and the Press by Crysta Imperial Rara, September 2006), “Personalizing” in conflict stories “shows the human faces of the soldiers, rebel or victims. It shows them in the hospitals, at the frontlines, or with their families and friends.Oct 8, 10:18 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 55.  student no. 4 J192 | The article, entitled “4 cop teams going after the suspect in Laguna execs slay”, published in the October 8, 2007 issue of the Philippine Star is an example of a multiple-sourced article.Last Thursday, Lumban Vice Mayor Zaldy Raga was ambush-slain while on board an Isuzu Highlander with his wife Belen, on their way to Pagsanjan.Writer of the article Non Alquitran, with reports from Ed Amoroso, had sources including Laguna Police Director Senior Superintendent Felipe Rojas Jr., Mrs. Belen Raga, who survived the attack, and witnesses along the national road in Barangay Sampaloc, Pagsanjan. Information from the Department of Interior and Local Government, the family of slain Mabitac Mayor, and Laguna Governor Teresita Lazaro were also obtained. (Suspect Luisito San Juan is also wanted for the killing years back of prominent lawyer Clarence Agarao and a Mayor of Mabitac town.Oct 8, 6:50 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — Mostly good practices, and a few minor lapses taken note of by students 56.  STUDENT # 19 | Two weeks ago, GMA 7’s Kapuso Mo, Jessica Soho did a feature report on Philippine game shows. It talked about the reasons and effects of the fondness of Filipinos in joining game shows on television. In addition to the story, it mentioned the recent scandal involving Wowowee’s Wilyonaryo, a pinball like game show aired on ABS CBN Channel 2. It gave a backgrounder on the impact of the alleged manipulation of the game to the Filipino audience, including the heated exchange of statements between Eat Bulaga’s Joey De Leon, who was the first to comment on the alleged fraud and Wowowee’s host, Willie Revillame and the actions taken by the government. Joey De Leon was actually interviewed by Ms. Soho to express his view about the issue.At first, I thought that the program has been really unfair to ABS CBN, because it did not air their side regarding the issue. However, at the end of the show, Ms. Soho explained that the program tried to get the rival network’s side, but was not successful since they latter refused to be interviewed.The Philippine Journalist’s Code of Ethics says that a journalist should “recognize the duty to air the other side (of an issue).” In fairness to the show, it tried to get the other network’s side though it was not successful in its attempt. Though it was evident that the report was one sided or single sourced, it did not leave the story that way. It disclosed what has happened in the gathering of information for the story to make the viewing public have an idea on why the feature might have seemed bias on their side. I think that it was a good journalism practice.Oct 8, 5:35 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — we will find them (music:wordpress playlist; photos: arkibongbayan) 57.  Emeline Andrade – Comm 191 WWX | I would like to comment on one of the advertisements I saw in TV Patrol three weeks ago. In the commercial, Kuya Kim, one of the segment reporters, was endorsing a milk product for kids. He was saying information about the product and why the mothers in the audience should buy it. At first, it seemed right but I suddenly remembered that this particular advertisement was placed right after his segment. Also, the manner in which he told the viewers information about the product was the same with how he used to deliver facts in his segments within the newscast.It is stated under the News and Public Affairs section of the KBP Code of Ethics for Television, “Broadcast stations shall be discriminating in the acceptance, placement and presentation of advertising in news programs so that such advertising is clearly distinguished from news content.”Although Kuya Kim does not handle news in TV Patrol, he still deals with facts in his segments. He still has gained association and credibility from being part of the news program. With the milk product advertisement’s endorser and placement, this might mislead the audience. There is a possibility that they would take the advertisement as part of the newscast.Oct 8, 5:07 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 58.  Alex Monton | 59.  Should lie detector tests be used for purposes other than criminal investigations?Awhile ago, while I was working on my thesis, my mom was watching this showbiz-oriented talk show “Showbiz Central” hosted by Pia Guanio, Raymond Gutierrez, and John Lapuz. I thought it was like other showbiz talk shows but a segment of it made me think otherwise.On this segment entitled “Don’t Lie to Me,” John Lapuz features a guest actor/actress, then he asks him questions that are controversial. The guest then answers the questions with only yes or no. The odd part of this segment is that in order to determine if the guest is telling the truth or not, a lie detector is used. And since using lie detectors need professional guidance, a police officer supervises the reading of it. That police officer is the one who tells John Lapuz whether the geust is telling the truth or not. Personally, I think this segment undermines the usage of lie detectors. As it is highly regarded because of its usefulness in criminal investigations, this is being diminished by the John Lapuz’ segment. I think that the segment is indeed funny and entertaining, but the credibility of lie detector is lessened. Imagine that the apparatus being used to help catch crminals and other offenders is used to determine if artists tell petty lies i.e. if they are involved with someone, if they have grudge agianst someone, et cetera, et cetera. Furthermore, the fact that a police officer supervises the proceedings of that segment even adds to the undermining of the “investigatory system” we have. That instead of these officers busying themselves in more serious offenses, they engage in petty activities such as these. And that I think that all of these have detrimental effects in the long run, for the people might eventaully lose faith in our system.Oct 7, 10:36 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 60.  Student #20 |Population control is one of the hottest issues in the country today. But when the Inquirer reported on a proposed move to increase family planning budget in the article “Hike in family planning budget sought” (October 6, 2007), none of the pro-life advocates was asked for comment. Instead, the paper gave Albay Rep. Edcel Lagman a 440-word article regarding his sponsorship speech on family planning for the General Appropriations Bill – a four-column article that looks more like an unedited press release. Reporter Christian V. Esguerra could have at least asked reactions from legislators critical of population control, especially those against artificial family planning. Justice is due to the readers who have the right of looking at issues with multiple perspectives. Rep. Lagman advocates both artificial and natural family planning.Oct 7, 10:23 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About

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more of her students’ notes, Oct. 10-12, 2007

Filed under: Uncategorized — chattel @ 6:52 am

By Student No. 3 | In one of ABS-CBN’s Saturday afternoon fantaserye Pedro Penduko at ang mga Engkantao’s episodes, there was a scene where the talents were portraying members of the Sigma Rho fraternity initiating their neophytes. The scene showed the members of the fraternity hitting at one of its neophytes with a baseball bat, while the neophyte was shouting “I love Sigma Rho!” and the other neophytes standing and line waiting for their turn. The scene was not essential in establishing the story. The fantaserye’s villain was looking for a certain person and she did not know where to look. She only happened to pass by the venue of initiation where she was not able to find who she was looking for.
this scene in the fantaserye contains violations in the code of ethics for broadcast media. first of all, showing the public how a certain crime is done, in this case they showed how hazing in fraternities is done, is discouraged because other people may imitate it. second of all, the scene was shown at the height of the cris mendez hazing issue. it was obviously against the sensitivities of those involved in the case, both the family of Cris Mendez and the members of Sigma Rho. For the Mendez family who were still in deep grief over the death of their son, they would not like to relive for themselves, and even for other people the way they think their son has died. And for the side of the fraternity, whose members were in deep trouble already and suffering from negative public opinion, the scene only served to worsen the situation for them.
In short, the scene did not have any social value at all. Instead, it only served to worsen the situation for all the parties involved in the Cris Mendez case.
Oct 12, 7:39 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — the impeachment 21.  Haydee Bautista – Comm 191 – WWX (fifth blog entry) | On Advertisements According to the KBP Code for Television, “the casual mention of a product or service such as hairdressers, clothes, make-up, shoes, etc. shall not be allowed in the program.” But there are a lot of programs, especially showbiz talk shows like “The Buzz” of ABS-CBN Channel 2 and “Star Talk” of GMA 7 where the hosts keep on enumerating their sponsors on-air (Kris Aquino and Lolit Solis, for instance).In addition, the KBP Code of Ethics states that “commercials under the guise of news utilizing news personalities shall not be allowed”. There was this episode of TV Patrol World last August wherein they were airing a cliff hanger story stating something like “isang malaking kapistahan ang nagaganap sa iba’t-ibang bahagi ng Pilipinas” which turned out to be a story on a new service of GLOBE telecommunications. Although the announcer is a showbiz reporter, the ‘news item’ was aligned with the other news stories of the program so it misleads the public into thinking that it was actually a necessary news where in fact, it was just a commercial trying to persuade consumers.Oct 11, 7:56 PM — 22.  Haydee Bautista – Comm 191 – WWX (On single-sourced news story) | For the October 11 episode of “Umagang Kay Ganda” of ABS-CBN, they aired a news story entitled “Secretary Neri, hihingi ng permiso sa Malacanang sa muling pagdalo ng ZTE hearing sa Senado”. The news story goes this way: “Naging kontrobersyal ang unang pagdalo ni Neri sa Senado nang inmin niyang tinangka siyang suhulan ni Comelec Commissioner Benjamin Abalos ng 200 milyong piso para iendorso ang ZTE deal at inireport niya ito sa pangulo. Pero tumangging ilahad ni Neri ang naging pag-uusap nila ni Pangulong Arroyo hinggil sa isyung suhulan at ginamit ang executive priviledge ng gabinete. Mahigpit naman ang seguridad kay Neri nang dumalo ito sa budget hearing ng CHED sa Senado kahapon at todo-iwas ito sa media.” Then, they showed a short video clip of Secreatry Neri refusing for an interview.The news is actually single-sourced, or has not attributed any source at all. And according to the PPI Expanded Code of Ethics:
“Single-source stories must be avoided as a rule. There is always the imperative to get second, third or more sources, the contending parties to an issue, the expert source, the affected party, the prominent and the obscure, in the story. We must strive at all times to ascertain the truth of our sources’ assertions.”
Also, the PPI Code of Ethics states that:
“Documents are required, particularly for stories alleging corruption or wrongdoing of public officials or agencies, or private individuals and corporations and groups.
There’s no side of the contending party (Commissioner Abalos’ side) to begin with. Moreover, the side of experts and the affected party were not aired. Clearly, this news story lacks the necessary sources given that it has something to do with corruption in the government and is a very sensitive issue. In addition, it violated a provision of the Television Code of the KBP where it is stated that:
“Correct and accurate attribution of news sources whether primary or secondary are mandatory in keeping with the highest standards of broadcast journalism.”
Oct 11, 7:44 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 23.  Kmart (student#11) | 24.  [J192 MWX]
[Post unedited by blog administrator]
In the October 9, 2007 episode of News Beat on Net 25, they presented a survey conducted by SWS last September. The survey was about the “public’s satisfaction” with certain public figures.However, they only provided the results of the survey, those of Chief Justice Puno’s, Senate Pres. Villar’s and Vice Pres. de Castro’s. They did not provide any context, whatsoever, such as: who sponsored the survey, the representative sample or even the wording per se of the questionnaire.Surveys should be contextualized when being presented to the public to avoid misinterpretations. Surveys could mislead the public to believe a “propaganda” that someone might be pulling off.Oct 10, 11:11 PM — [ 25.  Angelica Sison | I find it funny that newspapers shy away from putting pictures of crime-related gore to along with their stories. It’s a rare occurrence when you actually see gunshot/stab wounds up close in a photo accompanying a related story. Wouldn’t that be interesting? Another example: it’s rare to see a photo of a person who had just figured in a serious car accident. I’d like to see one of those, just so I can see the consequent look on the face of someone who has just seen said photo.Why are these things funny (well for me anyway)? It’s because in the photos of the recent Pacquiao-Barrera fight, there were graphic photos of how badly Pacquiao beat Barrera’s face in last Monday’s issue of PDI. Well maybe the publishers thought it would be more acceptable, since people would feel elation, a certain sense of catharsis when they see what their boxing hero can do to the competition.But in the same sense, why are we, as an audience, letting them get away with this? It’s not necessary to show these photos in the same way that we don’t need to see a dead body peppered with bullets to know that someone was murdered. We don’t need photos examining the genitalia of a rape victim to conclude that indeed, a rape occurred.Sensationalism, even if it is in a positive light (I don’t even know if such a thing exists), is still sensationalism, something which media practitioners, should avoid.Oct 10, 8:23 PM — [ 26.  Alex Monton | 27.  Last night while my mom was absorbed with the soap operas she watches regularly, I happened to see Ysabella’s episode last night which I think violated the Adboard Code of ethics as well as the KBP Code of Ehtics for Television.In one of the scenes of the said drama, Judy Ann Santos and Ryan Agoncillo were participating in the fiesta games held in their town. As usual, the said scene was used for more “kilig” factor in the drama, as Judy Ann and Ryan had “lambingan” moments during the games. But then, the said sequence was also used for a bigger purpose. Apparently, the said sequence was used for advertising a certain food product which I think is a sponsor of the soap. The logo was very evident in the scene, it in fact loomed over trhe heads of everyone as it appeared as a large banner in the said scene. Even the game which Judy Ann and Ryan participated in appeared to be sponsored by the food product. This is a clear act of “product placement” in a program, which is a violation in both the Adboard code of Ethics and the KBP Code of Ethics for Television. In both codes, it was specified that there must be no forms of product placements in programs, be it evident or subtle. As a rule, there must be a clear distinction between the ads and the show. This is to avoid any bias favorable or otherwise on the product.Oct 10, 7:52 PM — [ 28.  student #8 | (unedited by blog administrator)One good practrice i would like to note was done by 24 oras of GMA 7 during teh ZTE scandal.
Amidst the controversy and media frenzy over the issue, 24 oras 3 weeks ago did a report on how the National Broadband Project works.They had sources from the DOTC as well as from UP.
The University of the Philippines have what is called the “Dilnet” which works like the planned NBN. It connects the whole UP system. The NBN on the other hand will connect all governement offices and agencies to make communication and work faster.
it was good good thing for GMA to do a background on the NBN project and not solely feast on the personalities and make the issue a telenovela.
They also had sources who have the authority to speak on the issue.
Oct 10, 6:19 PM — [ Edit Peter Dizon | (5) P. Dizon Comm 191 – WWXI commend the Filipino Home- TV Shopping program, Venta Singko for helping Filipino inventors to showcase their crafts and talents. Though a shopping program, Venta Singko still adheres with KBP’s call to support nationalism and development. The program has a segment which features the inventors and provides airtime for them to explain how their inventions work. Above all of these, the program underlines Filipino ingenuity when featuring local products.Oct 10, 10:24 AM — [Peter Dizon |          P. Dizon Comm 191 – WWXThe morning program, Umagang Kay Ganda, has been violating the regulation of the KBP Television Code regarding the use of text crawls under the program standards. The provision states that:“Text crawls, either electronic or manual, shall not be used for any other purpose except for news bulletins and last minute program changes, advisories in the public interest.”Umagang Kay Ganda has been using text crawls to indicate the sponsors of their segments. In one instance, information was flashed just to tell the viewers that the segment being aired was brought possible by a health product.A latest example is today’s airing of the show (October 10, 2007) during the segment, Punto por Punto hosted by Anthony Taberna. A coffee product was presented on the text crawl as the sponsor of the said segment. It obviously does not follow that text crawls should only be used for news and public advisories.Oct 10, 9:59 AM — [ 29.  Peter Dizon | (3) P. Dizon Comm 191 – WWXA TV commercial for a promo of Extra Joss, an energy powder, defied the code of ethics of the AdBoard. In Section 1 of Article IV, it is stated that “advertisements should not capitalize on fear and panic; neither should it exploit the ignorant and/or the suspicious.”The TV ad shows a burning house and a fireman entering the house to save an “important” thing. This thing is a can full of Extra Joss in sachets. The commercial also uses a siren and the melody of the song, “Sugod” as its audio. The first seconds of the material would actually hook the viewers since it actually calls alarm.The provision on panic and fear of the Advertising Code of Ethics is also supported by Section 22 – Exploiting Unnatural Phenomena. Having a fire in a community to save a can full of Extra Joss is not witty. Albeit, it might have gotten the insight/context from adrenaline rush, still, it does violate the said provisions.Oct 10, 9:29 AM —

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21.  Peter Dizon | peteredwarddizon@yahoo.com | IP: 222.127.38.186(2) P. Dizon Comm 191 – WWXA recent vetsin commercial has gotten my attention as a viewer. This TV ad directly violates the Advertising Code of Ethics specified on Section 1 about presentation which states that:“Claims of product and service characteristics should be clearly presented, and should not be misleadingly distorted in the light of the product’s or service’s market.”The commercial features Ajinamoto, a seasoning, which is in form of a pure monosodium glutamate (MSG). It shows a family eating together and sharing Ajinamoto as a common seasoning like a soy sauce shaken over many times. It poses danger especially to the children since it also exhibits a child peppering the said MSG to his dish as if it is normally done (which is not). Not all people can sustain amounts of MSG so the commercial misleads the audience by showing that it’s fun to sprinkle Ajinamoto on your rice meals – several times. Who does this anyway? Ajinamoto is commonly used when cooking viands and not during mealtime. It’s not even part of the condiments’ tray of different restaurants or fast food chains.Oct 10, 9:06 AM — [ Edit | Delete | Unapprove | Approve | Spam ] — About  

Students’ work, Oct. 13-21, 2007

Filed under: Uncategorized — chattel @ 6:42 am

1.      Sheena Serrano student #18 | Sixth Blog Entry
By: Sheena Serrano student # 18 – Comm 192/MWX
(Unedited by Blog Administrator)
Good PracticeLast night, October 20, 2007 Imbestigador on GMA channel 7 showed an investigative report on young male prostitutes in Tondo, Manila. What was good about this segment was that they did not show the faces of the minors who sell themselves to the elderly gay clients who were frequently visiting this “whorehouse”. They also did not divulge the identity of the minors, the clients who were arrested and the respective families of these young prostitutes. Pictures, footage and identities of minors involve in these kind of reports should be withheld from the public as stated by the Journalism Code of Ethics as well as in the Expanded Code of Ethics. Even though Imbestigador violated other Journalism Ethical Code in their show, at least in this instance, they did their job and protected the minors who may still have another chance at life after this incident.Oct 21, 3:09 PM Xxxx1.      Katrina Carmela Lopez – good example | Because I was considering a career in the Advertising Industry, I was scouting for advertisements that would exhibit the ideals of good media practice. A particular print AD from Safeguard was one of my favorites. (See the attached photo)The advertiser of Safeguard is Procter and Gamble. The advertising agency for this account is Ace Saatchi & Saatchi.
This Print AD actually won the the Platinum award in the
ARAW Values advertising awards.
The Print AD had a picture of hands in the gesture of praying, while flowing water was coming out from a faucet above it. Below it has a copy, ““Cleanse yourself this Holy Week.”
This AD is commendable because of its crisp execution. The ad was able to hit its target market, sell the soap, and at the same time, the copy of the AD promotes a value as well. According to the ADBOARD CODE OF ETHICS:
Article I Statement of general principles.
Section 9. Advertising and its practitioners are encouraged to promote respect for religious beliefs, customs and traditions.
Note, that I would not consider myself to be a religious person. It just overwhelms me that an industry which makes hundred of millions a year from selling shampoo, can at the same time, sell a meaningful message as well.Oct 17, 4:55 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 2.      Katrina Carmela Lopez – single source news The Phil Star published a single-source news story on October 16, 2007. The article was written by Cecille Suerte Felipe and was entitled “Razon submits report on unexplained killings to GMA.” In the said article, it was said that PNP Chief Director Razor submitted reports on the killings of activist and journalists in the country, as a response to the order of the President. According to the said report, “out of 27 work-related cases on media practitioners, 21cases or 78 percent were filed in court, 3 cases or 11 percent were considered cold and three cases remain under investigation.”There was, however, no effort from the journalist to gather information from another source that would support or question Razon’s report. As a result of this one-sided news story, the article seemed to be a press release article from the PNP. Furthermore, an on-going program of the PNP was included in the article. According to Razon, the PNP’s Human Rights Affairs Office (HRAO) came up with a “comprehensive human rights development program” in order to support the advancement on human rights. From this angle, the PNP seems to be doing a great job of advocating human rights, and efficient in solving cases of media killings. Ironically though, the writer rebutted the PNP’s report with these words:
“The STAR gathered that the PNP made no significant accomplishment on the killings of the journalists since November last year, but the police announced the solution of 21 out of the 27 cases of killings of media practitioners. “
Note: From the original article, STAR was really printed in bold.
It was not a good practice to print these words of rebuttal without any other information to back it up. At the same time, using STAR as the source for this conclusive statement was not appropriate because it was the said broadsheet that published the article to begin with. Opinion of the journalist or of the broadsheet itself should not be written as if it was part of the news story. There should be a clear distinction of a report and an opinion made from it. I could only assume that the writer of this article did not exert conscious effort to do further research and look for other sources to support her article. Perhaps, she was more eager to meet her deadline than to produce a more accurate and well-written news story. But the question here is, where was her news editor?Oct 17, 4:33 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 3.      Katrina Carmela Lopez – on DZBB violation | 4.      On a late cab ride home, I was compelled to listen to a radio program that the cab driver patronizes. The radio talent of the program was a 50- year old – sounding man who calls himself “Mr. Cariñoso”. And later on, to my horror, Mr. Cariñoso was having an obscene conversation with a 19-year old lady caller. First, Mr. Cariñoso asked the lady caller to describe herself. Afterwards, Mr. Cariñoso asked her if she was in a relationship. And immediately after the caller said yes, Mr. Cariñoso initiated an interview regarding her sex life. It seemed to be a subtle and innocent conversation, especially that Mr. Cariñoso never used the word sex or intercourse. Instead, he repeatedly employed the word “piknik” to refer to sex. With the context of the exchange of lines, however, it was evident that it was sex that he was referring to. He would say, “Kelan ka ba napiknik ng boyfriend mo? Nasarapan ka na ba? Eh yung boyfriend mo ba naman ngayon ang unang nakapiknik sa’yo?”. The lady caller, on the other hand, would give out small, timid-like laughs and answer, “Syempre naman po.” It was not really surprising that a radio program would air such an obscene conversation, considering it was 2 am. It terrified me, although, that the driver of the cab I was in was enjoying this kind of program. Moreover, it was a great disappointment to find out that it was DZBB who airs this radio program. DZBB “Super Radyo” is the flagship AM station of GMA 7. While it was a familiar fact that GMA7 withdrew its membership from KBP, there is no excuse for its violation of the Radio Code of Ethics. The program and its host should be held accountable for its irresponsible use of public airwaves, particularly, promulgating premarital sex. Even if GMA7 is no longer a part of the KBP, the company is required by law to abide by the rules and regulations of the National Telecommunication Commission or NTC. Moreover, NTC has adopted the existing program standards of KBP. Having said this, GMA7, indirectly, should be observing the KBP Radio Code. “Wherefore, pursuant to the powers vested upon the NTC, for the reference and guidance of radio and television broadcasting stations and cable TV stations, and for the information of the general public, the NTC hereby adopts the existing program standards of KBP as set forth in the KBP Radio and Television Codes and in other relevant KBP circulars, including those contained in KBP Circular 06-016 dated 27 February 2006, and hereby reiterates and adopts all the provisions of Memorandum Circular No. 11-12-8 and Memorandum Circulars No. 22-89” (SOURCE: http://www.pcij.org/blog/?p=702)Oct 17, 4:32 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 5.      Katrina Carmela Lopez – on SCAM ADS 6.      A good example is not equivalent to good media practice. This was a serendipitous lesson I learned while conducting interviews for our thesis. My thesis, by the way, is about advocacy advertising in the Philippines. Advocacy advertising is commonly defined as any advertisement, message, or public communication tackling various issues ranging from the environmental, social, and cultural, to the economic and political. Advocacy advertisements generally incite people to act regarding a certain issue of public concern (Garcia, 1999). Prior to this lesson, I applaud advertising agencies in their practice to sell not only commercial products, but a cause as well. While most of us are aware that the advertising world is a multi-million industry, it is refreshing to know that there are those who exert conscious efforts to go beyond profit-making by selling shampoo. Indeed, it is a commendable practice to apply the creative skills of the industry to promulgate advocacy messages to the public. It was as if the filthy rich industry had a ‘soul’ as well. This would explain my great frustration upon learning that most advertising agencies in the country actually create advocacy advertisements to win awards. These advertisements are actually called SCAM ADS. An interview with Ms. Yoly Ong, CEO of Campaigns and Grey (an advertising agency that pioneered in creating advocacy advertisements in the Philippines), revealed the following: “You know, it’s not just in the Philippines. It’s like this. The conventional wisdom is if I’m donating my creative services, therefore, I can create an ad without the usual mandatory of a client and that is why it has grown in that direction. But there are still many of us and again, we are the forefront of this. If you use advocacy communication as your way to win a trophy, you’re doubly dumped for it. It’s bad enough that you’re using scam ads. It’s worse that you are using advocacy to win a trophy. I’m very strict with that. We have never won anything that is not based on the strict test of conduct. Because I feel that what’s the use of winning a trophy if you know very well that you wrote it for the judges and not for the target market which is what is happening.”It is no wonder that those agencies who are active in creating advocacy advertisements are multi-national companies. These multi-national companies, because of their high revenues, could actually afford to set a budget to produce these scam ads. Advocacy advertisements which are SCAMish can be considered cheating because these are actually produced to win the judges, and not the public.Oct 17, 4:29 PM — XXXX 1.      student #14 | i would like to commend the philippine daily inquirer’s story on Animal Day debate: should the Manila Zoo be shut down. the newspaper offered a comprehensive report on the resounding debate whether to the Manila Zoo should be shut down. contrary to broadcast media which airs the opposing side to be Manila Mayor Alfredo Lim, the story carried several sources who explain why drastic closure of zoo (as Peta wants) could harm the animals more. the story is full of substantial acts from all sides of the story and from experts that will make the reader evaluate of what is for the best of the animals concerned.Oct 16, 3:53 PM — [ 2.      student #14 | in october 1, the Philippine Star had a second frontpage story about President Gloria Macapagal-Arroyo. the headline said, “President Arroyo brought to hospital for a check-up.” the story is seemed to be a leaked document from the Palace because it contained only one source Brig. Gen. Romeo Prestoza. the story does not carry national importance except that it invloves the president and everybody knows that no matter how boring it is, if its the president its news. its just frustrating that leaked documnets as such are pass on as news and are not even verified by reporters through other sources such as experts. this is such a poor practice of journalism. as we’ve said in class, this kind of journalism puts the field in a bad light beacause it shows how incompetent practitioners could be. or maybe just lazy, who knows?XXXX 21.  Katrina Carmela Lopez. 1st entry | In essence, if students like ourselves are made aware of the various Codes for each Regulating Bodies (KBP, ADBOARD AND THE MTRCB), it is of equal significance to examine whether these Codes are actually purposeful in the media industry. While working on my thesis, I have come across several articles and books discussing the current status of the self-regulating Media bodies. These materials question whether self-regulation serves its function in the society – for the privately-owned media industry to safeguard public interest.
In a 1993 MediaWatch article, Elizabeth Diaz reviews the KBP Code and concludes on the inadequacy of self-regulation itself. According to Diaz, self-regulation was only a means for television networks “to protect and pressure their interests.” Diaz further mentions that penalties for violating the KBP Code is minimal that “there is no real self-regulation,” and are thus ineffectual.
Such a conclusion is still relevant today with the resignation of GMA 7 from the KBP last September 2003 after the television network was penalized for commercial overloading and an incident regarding a particular TV host. GMA 7 claimed that the KBP was biased towards their rival network, ABS CBN Channel 2, and that the latter was not sanctioned for committing similar offenses previously.
The KBP likewise withdrew its membership from the AdBoard in June 2005 for the same reason: commercial overloading. To quote Luis Teodoro: It appears that there are cracks in what used to be a stable alliance among the members of the industry.
With the resignation of the KBP from AdBoard, questions arise as to who screens advertisements prior to airing by KBP members. In response, the Movie and Television Review and Classification Board (MTRCB) assigned KBP “as the clearing house for advertising materials for all TV stations, including non-KBP members NBN and GMA 7” (p. 81). However, since the KBP was still in its transition period having resigned from the AdBoard, the KBP deputized the Advertising Content Regulation Committee (ACRC) of the AdBoard to do the pre-screening of advertisements for the meantime (Teodoro & Kabatay, 2006).
Such transferring of responsibility brings to light even more questions about self-regulation. Technically, only certain organization members are bound by the AdBoard Code Ethics and the KBP Radio and TV Code. With the resignations previously mentioned, and with the constant shuffling of responsibility from members to non-members, the reliability of self-regulation may be questionable. Who implements the Code of Ethics (both of the KBP and the AdBoard) and who are bound to follow them?
In addition to this, concerns have also been raised regarding the compliance of member organizations to self-regulation. An undergraduate thesis from the University of the Philippines concluded that the conflict between ownership and public service was the number one reason for non-compliance of network members of the KBP. The second highest reason was the economics (business side) of the industry (Santos, 1997).
If the subordination of public interest to private interest is the very reason for the crack in an alliance for self-regulation, then public service is in danger of losing to the economic interest of the industry.
Oct 16, 2:01 PM — [
21.  Student No. 3 | (Unedited by Blog Administrator)
In October 15’s Abante Tonite, the paper published a story about AFP Chief of Staff Gen. Generoso Senga ordering the military to move on to its final fatal attack on the Abu Sayyaf. However, the story was entitled “Huling bigwas sa Abu Sayyaf,” misleading the readers that the “Huling Bigwas” already took place, and that it succeeded. The paper also mentioned Abu Sayyaf as a terrorist group and emphasized that it has links with the Al-Qaeda chain.
This is one of the many examples of a story having only a single source. In this case, the only side that was presented was the side of the military, and thus the side only of the government. The event was merely about the military chiefs ordering their soldiers to do their best so they can defeat the military already, but they made it appear as if victory was already on their side and this was going to be the last attack to be done on the Abu Sayyaf. Also, they reported that Abu Sayyaf is a terrorist group and that it has links with Al-Qaeda, all of which just came from the reports of the Armed Forces. This practice is never a reliable one, especially in reporting about conflicts between rebel groups and the government. Because the government has more access to wide-reaching media to further their cause, the media should give more effort - if they can’t interview ASG members, they can talk to civilians living in the area of warfare - in providing a balanced picture.
Oct 15, 10:17 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 22.  eishi Fifth Blog Entry
By: Sheena Serrano student # 18 – Comm 192/MWX
(Unedited by Blog Administrator)
One of the segments last Saturday, October, 13 2007 in GMA’s Imbestigador, featured a man from Palawan who was a tricycle driver by day and a faith healer by night. He was called Apostol Pedro. What I noticed about that segment was that they showed Apostol Pedro sticking his fingers inside his patient’s eyes. It was how the faith healer heals his patients. However, they should have blurred that part of the scene because it’s quite distasteful and shocking to be shown on National television even though it was shown late at night. The producers should have anticipated that children might still be awake to see that show. Impressionable kids may follow what that faith healer did and who knows what accident might happen. As I mentioned, those in charge of the show should have been more careful with how they handled that segment. They should do their duty and anticipate the effect of what they show. They should have blurred that particular scene when they run that particular episode.Oct 15, 3:02 PM — [ Edit | Delete | Unapprove | Approve | Spam ] — About 23.  Alex Monton | On Taxing Ukay-UkayOn the news segment of Unang Hirit, “Unang Balita” there was this news item about DTI planning to tax Ukay-ukay stores. (video source: http://www.gmanews.tv/video/11334/DTI-wants-ukay-ukays-to-pay-taxes)This news item is an example of a single source story. In this news story, only the side of the DTI was aired, which was the statement of DTI Usec. Zenaida Maglaya. There was no other side aired, i.e. that of the Bureau of Customs nor that of the Ukay-Ukay owners. A more holistic view of the story could have been presented, if only other sides were aired.This is also a violation of the KBP Code of Ethics and the PPI Expanded Code of Ethics. Both codes cite that all stories must be presented fairly and that single source reports should be avoided. This is course to remove all speculations of bias and to avoid the creation of wrong impression among the viewers.Oct 14, 12:02 AM —Kmart (Student#11) [J192 MWX]
[Post unedited by blog administrator]
October 13, 2007 episode of XXX: Case of “Nina”, 16 years old, physically abused helperIn the interview of Nina, the camera zoomed in on her face, and the blur didn’t do as much to hide her features.In the PPI Journalist’s Code of ethics, there should be “caution in publishing names of minors, and women involved in criminal cases so that they may not unjustly lose their standing in society.”–and so is their physical appearance. This is the main reason for “silhouette shots” and “footage edited with blurring effect” of victims who are minors or are women.Oct 13, 10:15 PM — XXXXXX    

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